In a hyper-connected age when billions of people are coming together online, a small startup based out of Austin is creating a platform to bring people together offline. Everfest is a startup created by two former executives of uShip and the founder of Ticketbud.
Their goal? To catalog and index festivals around the world. How many festivals, you ask? All of them.
Such lofty ambitions come wrapped around an altruistic banner. Within their mission to organize the world’s festivals, the Everfest team is working to create a killer mobile festival app, and they plan on giving it away. To understand how this can be a viable business model, we have to take a step back and define what exactly a festival is. [Read more…]